| The
goal of our company is to help enhance the
image of agents & brokers with their clients.
Today
there is more competition than ever before. So you need to
enhance your relationship with clients as much as possible.
A client newsletter can be one of the most cost-effective
marketing tools available. An electronic newsletter can help
increase your visibility with clients in a very positive manner,
and help improve your client retention rate.
WHY
ADVENT?
There is a tried & true phrase in publishing. CONTENT
IS KING. The most important aspect of any publication is the
quality and relevance of the content (articles) for the reader.
Which is why you will never see any "fluff"
articles in our newsletters.
Advent
is the only newsletter publisher exclusively
focused on the employee benefits market. Our newsletters contain
well written articles on topics that are current and
relevant to your clients. Which means your clients
will be more inclined to read each edition of the newsletter
- which will help to enhance your image with clients.
WHAT
WE DO
We customize the imprint area of the newsletter to your
specifications, including your company name, contact information
and company logo. When your client receives your newsletter
(with well-written articles on current issues), they
develop an image of you as their “Go-To Expert”
on employee benefit issues. That’s an image
that will help you to keep your existing clients - which costs
less than acquiring a new client.
PLUS
We
provide
monthly newsletter customers with corresponding “Newsletter
Teasers”, which can be posted anywhere on your
company web site. The teasers prompt visitors to your web
site (prospects) to contact you to sign-up
for your newsletter. What a great opportunity to talk to the
prospect about their current employee benefits program!
For
more information, and to view sample newsletters, please click
on the appropriate newsletter links on the left margin of
this page.
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